Portland Community
College—CTE program

Print Design
Digital Design
Agency: SXEB  

To develop communication recommendations to increase enrollment in targeted CTE programs. This research identifies underrepresented high school student audiences for each school district, determining their unique needs, concerns and preferences, developing communication strategies to meet those needs, and align with PACTEC’s enrollment goals for Career Technical Education (CTE) for the whole of Portland Community College.

Solution: Create an infographic that represents all the touch points where we could communicate with students in the high schools.